Our Program

MARL Accelerator

Pre-Seed Investment

At MARL, we believe in our startups. We invest $50,000* for 5% equity in technical startups building next-gen applications.

Mentorship

It’s more than an investment. It’s a commitment. We’ve curated an incredible network of 100+ hands-on mentors who are devoted to making your journey easier.

Connections

It’s all about who you know. We’ve partnered with 30+ pre-seed/seed venture capital firms and 50+ U.S. corporations to bring you a broad network of contacts.

Perks & Benefits

Our program perks and benefits, valued at over $300K+, include various cloud, legal, banking, marketing /branding and technology resources.

Program Timeline

We have designed this 12-week hands-on program to help entrepreneurs with challenges they face while building a company .

Week 1

Orientation & Launch Event

Lay the foundation for your success. We’ll analyze how to strategize launch events, foster excellent organizational skills and begin 5-minute pitch sessions.

Week 2

Fundraising (Pre-seed to Seed) + Legal

Understand your environment. You’ll gain an in-depth perspective of the current market, learn about specific legalities and discover what seed investors search for.

Week 3

HR+D&I + Startup Recruitments

Recruit with confidence. Master the tactics needed to avoid pitfalls while facing HR, D&R and recruitment demands.

Week 4

Lean Startup + BMC + Customer Development

Create the framework for Lean Startup and Business Model Canvas. We’ll conduct workshops for each cohort member to develop BMCs and customer development strategies.

Week 5

Branding + Entrepreneurial Selling

Cultivate a brand that speaks to your audience. We’ll discuss how branding influences your ability to effectively market products or services. At the end of the session, cohort members will have their logos finalized, a complete landing page/website and countless other marketing collaterals. Afterwards, we’ll dissect the framework for entrepreneurial story selling.

Week 6

MVP + Beta & Pilot Strategies

Implement effective strategies. This week, we’ll define MVP and its important features. Understand how to properly execute beta/pilot strategies and learn how free pilot engagement can be converted into paid engagement.

Week 7

Product-Market Fit + B2B Sales + Business Metrics

Satisfy demand with a clear comprehension of Product-Market Fit. We’ll dive into how this affects your products/services and develop a set of trackable business metrics.

Week 8

Business Revenue Model + Financials/Accounting

Finalize product/service monetization strategies. Develop a strong pricing model that can integrate with your revenue model. We’ll also discuss valuable accounting principles.

Week 9

Fundraising Process + Term Sheet Negotiation

Establish a system that works for you. Receive essential information regarding the Fundraising process and participate in a workshop catered to your individual needs. We’ll also go over term sheets and negotiation levers.

Week 10

Investor Readiness

Get ready for investors. By the end of this week, you’ll have a final pitch, a one page executive summary and a 1-5 minute video pitch.

Week 11

Investor Week

Practice makes perfect. Fine-tune your pitch and go through several practice sessions before Demo Day.

Week 12

Demo Day

Create an impact. Pitch your company to over 80 investors and secure follow up meetings for future investments!

*The pre-seed program is based online and spans over 12 weeks at a $15K fee, which is taken from our initial investment, so founders don’t have to spend a dime.